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How ‘X’ Logo Become An X-Traordinary Twitter Rebranding by Elon Musk?

July 31, 2023
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'X' logo, twitter X, X twitter, Twitter Headquarter, Social-media Company

The ancestors of the X are now starting their new life with the ‘X’ logo for Social-media Company Twitter. The Social media platform X by Elon Mark, formerly known as Twitter is topping because the blue bird logo has undergone a major redesign.

Now is the Visualization of the blue bird flying away to make room for a stylish “X” symbol with some dark aesthetics. Twitter has ascended to a whole new level!

Twitter, from the time it is owned by Elon Musk, the bright mind behind several ground-breaking projects, is seeing a lot of amazing transformations. A great number of people might not like them, but he has to put forward what he wants and dreams of.

This monumental shift started with an announcement and even Elon Musk changed his own profile photo to include the ‘X’ logo.

Nonetheless, the transformation doesn’t end here!

He is also evolving the language used on Twitter X. Henceforth, it is going to be “x’s” instead of “Tweets”

Well, it seems interesting because we are walking into a secret code club where everything is going to be extra electrifying.

Elon Musk is doing some exceptional experimentation on Twitter.

The “X” aesthetic will soon be rocking.

The world will be Xperiancing the ‘X’ logo and Twitter X.

'X' logo, twitter X, X twitter, Twitter Headquarter, Social-media Company

Mr. Musk posted a picture of a flickering X on Twitter, and when asked if the logo would change in a Twitter Spaces audio discussion, he just responded with a loud “Yes.”

According to Musk, this move is long outstanding, and he is a lot excited about it!

As Elon Musk is the new owner of Twitter, therefore he marks this well-known network.

Let us have a glimpse into the past,

The genius entrepreneur made news when he paid a massive $44 billion to buy Twitter. Since then, the Social-media Company has experienced quite a rollercoaster. There have been some hiccups along the road, such as sizable layoffs, disputes over content control, and criticism of platform improvements.  

Well, that series of actions continue and now is the time when Musk’s influence is being more obvious and the new design on Twitter Headquarters represents his bold, forward-thinking take on the world vision for the app.

Thus, if we talk about The Reason for the Rebranding, What is Musk’s motivation for rebranding Twitter comes to mind?

Well, to begin with, it is all about leaving his imprint on this social media. He wants to bring his special energy to Twitter as the new owner to make it even more modern and something more of him. Musk is using this makeover as a new beginning and to distinguish Twitter in the cutthroat social media market.

Twitter X is something going to be comprehensive, providing a wide range and variety of services.

Elon Musk is not a stranger to setting high goals, and this rebranding is no different. If you follow him, this would not be strange for you because he rules differently always.

 Why did Elon Musk choose the ‘X’ logo?

'X' logo, twitter X, X twitter, Twitter Headquarter, Social-media Company

Well, the ‘X’ logo is not something abrupt or all of a sudden game for the Social-media Company.

Elon Musk has always been involved in the letter “X,” and he has used it in a number of ways across his projects. Even recently her introduce his Artificial Intelligence company named xAI. Nonetheless, it all began when he decided to call his second business “X.com,” which ultimately evolved into PayPal. Also, the Model X, one of Tesla’s first electric vehicle models, and the SpaceX.

The use of X appears to be an indication of his desire to turn Twitter into the everything app

However, thing took some turns also.

The rebranding of Twitter by Elon Musk has drawn criticism and impolite shout on social media, and some believe he may have got something wrong in his judgment.

Rebranding is not an unusual idea in the business world; many organizations have successfully done it to reflect their evolving vision or objectives.

For Musk, favor of a single letter “X” has drawn criticism and doubt because it risks the separation of devoted users who are used to Twitter.

But things are not clear for Musk when it comes to the strategies for Twitter X or X Twitter.

Companies recreate their branding for a variety of reasons, including evolution and change, expansion and growth, acquisitions, avoiding public relations crises, remaining relevant, differentiating themselves, and a change of leadership or direction or might be any more specific or precise.

On the subject of Elon Musk’s decision to rebrand Twitter as X, it gives the impression that he was motivated by his desire to change the focus of Twitter and set it apart.

The Ending Notes

'X' logo, twitter X, X twitter, Twitter Headquarter, Social-media Company

Elon Musk has always a lot of ideas and plans that appear super different and challenging.

This time the official Twitter transformation into the ‘X’ logo, with the iconic blue and white bird sign being retired is headlining with a mix of reactions and opinions from the audience.

While Twitter.com is still working, the rebranding includes the launch of the domain X.com. Musk also posted a video showing the Twitter Headquarters with a massive new X logo lighting on top.

If you are a Twitter user already, would you continue after the ‘X’ logo?

 

 

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Tags: Elon MuskRebrandingSocial-media CompanyTwitter HeadquarterTwitter XX
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